Hybrid Consulting: What we consultants can learn from our clients
We consultants expect our clients to change constantly. But how open are we to change?
Whenever we interview potential new employees here at change2target, we encounter a “phenomenon” of sorts that really makes us think. There’s a mantra we hear when we ask experienced applicants what benefits they’ve brought their clients over the course of their consultant careers. ”Balanced Scorecard, Six Sigma, Supply Chain Management, Kanban” are all example standard keywords that many list automatically. Some talk about monetary benefits. When we ask them about their approach, the answer is even more standardized and monotone: First we analyze, then we write a report and finally it’s up to the client to implement. As if to say: “I can’t do it for them.”
The question bears repeating: What changes do we have to make to offer our clients genuine added value? And how much is the service we provide actually worth?
This is the spark that inspired us to create Hybrid Consulting. Consulting isn’t about forcing “proven” concepts on our clients. It’s about listening to what the client needs are and then transforming that information into a perfect support concept. The result is a wide range of diverse projects and plans for action, all of them tailored to fit the client and at the same time: “We can do it for them.” After all, isn’t that what our clients can expect from us?